EL - Estee Lauder Cos: Is the end of the capitulation?

up +5%.

I am buying right now, right here after this bounce of +5%.

no more than 5% to 7% of my portfolio.

I know that the stock has been completely decimated, they have high levels of debt, their profit margins have decreased from 6.9% to 4.2%, insiders have recently sold, and the dividend is not well-covered by the cash flow.

However, I have confidence in this technical rebound before the earnings announcement in 6 days.

Wish me luck, and I hope the dividend will cover the potential losses, lol.